Communication is the key to change success (South West, UK)
CMI South West are hosting a further event at Michelmores in Exeter where Teresa Bulford-Cooper will explore how communication is key to any industry and change effort. By using the communication techniques that will be covered in this event, you can make a significant and positive impact on your business. Incorporating neuro-linguistic programming (NLP) into your business will take it to a new level, as has been utilised by top business leaders including Richard Branson.
We all have a preference in the way we communicate with each other. Through understanding another person’s preference, you can establish rapport with them much more easily and quickly. It's like a hidden magic language pattern: it will open doors for you, help you win new business and build engagement for your change initiatives!
During this session, we will explore your preferred language pattern (Visual, Auditory and Kinaesthetic (VAK) and that of others, and how you can use these to enhance your business and personal life.
In this session you will learn how to:
- Find your preferred language pattern and that of your customers, clients and other stakeholders
- Build a rapid rapport and how not to break it
- Not to get on the wrong side (literally) of your stakeholders and how to get on their right side
- Communicate with stakeholders on their wave length
- Communicate effectively via emails, phone calls and written literature
You will also hear from two further speakers who will share their experiences of utilising the concepts covered during this session in their workplaces:
Pauline Haggerty from Dragonz Designs, which offers web solutions to businesses and community organisations across the South West. Pauline will share how she has incorporated the NLP language (VAK) into her business, building web pages to make it inclusive for all readers.
Julie Waddell, foodie entrepreneur and founder of Moorish Smoked Humous. Julie will share how she has used the VAK language patterns to win over buyers such as Waitrose supermarkets and how she used it to break through barriers she was experiencing with a buyer of a particular supermarket.
The doors will be open from 5.30pm for a 6pm start. All times are UK GMT.
We extend our thanks to our event sponsors Michelmores.